How this site makes money

This site makes money when people click through to a casino and sign up. I want that on its own page, in normal words, rather than in six point grey text at the bottom. Here is exactly how it works and exactly what it does not buy.

How the money works

Some of the links on this site are affiliate links. If you click one and later open an account, the casino or its affiliate network pays me a commission. That payment can be a one-off amount for a new player, or a share of what the casino makes from that player over time.

It costs you nothing. You get the same bonuses, the same terms and the same limits as someone who typed the address in directly. There is no version where clicking my link makes your deal worse, or better.

What the commission does not buy

• It does not buy a good review. The RocketPlay page carries a screenshot of a broken jackpot counter reading 48 billion dollars, with my name under it. That casino pays commission.
• It does not buy a position. Nobody can pay to be listed higher. If I ever run a ranking, the criteria will be published next to it.
• It does not buy silence. Complaints, contradictions and bad patterns go in, and I link to the sources so you can verify them without trusting me.
• It does not give operators a preview. No casino sees a page before it goes live, and none has ever been offered changes.

How I test, and who pays for it

I open accounts as an ordinary player, using my own money, with no press account and no special terms. If a casino ever offers me a bonus in exchange for coverage, I will refuse it and then write about being offered it. The full method is on the how I test page.

Which links are affiliate links

Assume that any link to a casino is. Links to regulators, complaint services, support organisations, news sites and research are not, and never will be.

Why this page exists

Because the Competition Bureau of Canada expects a material connection between a reviewer and a business to be disclosed clearly and up front, not hidden. Because Google expects the same of affiliate content. And frankly, because a site whose whole pitch is honesty cannot be coy about where the rent comes from.

If you would rather not

Type the casino’s address into your browser directly. The page will work exactly the same, I will earn nothing, and I would still rather you read the warnings on this site first than not read them at all.

Tell me if I slip

If you ever read something here that feels like it was written for the commission rather than for you, say so. That is the failure mode I am most worried about, and an outside eye catches it faster than mine does.